Welcome to "Artificial Intelligence In Today's Biopharma,"

the latest e-Book by MM&M

 

 

 

 

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AI found its way into biopharma because of need: Medicine has grown so profoundly complex that without supercomputers and machine learning, modern health practice would cease to exist as we have come to know it. 

And what of tomorrow’s healthcare, whose best practices start with mass communications that move across continents within nanoseconds and whose operating rooms can proceed remotely with data-sensitized robotics? It all begins with artificial intelligence, which no longer seems artificial at all.  

In this e-Book, MM&M sits down with agency-based analytics experts and pharma-based data scientists who are right in the thick of the digital universe. They share tips on setting up the right internal conditions for exploiting the new way of cognitive computing and machine learning to augment healthcare and the personalization of medicine. We also examine what this trend toward data science might mean for healthcare, and how it will be applied toward the end goals of ensuring the right care gets to patients and the right critical content gets to patients, caregivers, and healthcare professionals.

Among the topics covered are:

  • The data-science culture in pharma
  • Why healthbots may eat search ads and mobile apps
  • How AI is impacting cancer treatment
  • A look at major developments in AI's past and present – and a look at what to expect in the future
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