Welcome to "Disruptors in Digital Marketing,"

a new e-Book from MM&M

 

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In this e-Book, we provide a bird’s-eye view of that landscape, exploring how the intelligent use of technology is changing relationships among patients, doctors, and payers, and fostering more effective drug development, personalized digital marketing, and ultimately, better patient outcomes.

Topics covered include:

  • How real-world evidence, fueled by the use of AI, feeds market access
  • Why chatbots can provide an experience that is superior to human conversation
  • How drugmakers can tap into advanced technology to optimize engagement with the empowered healthcare consumer
  • Why marketers need to pay attention to voice-activated search
  • How healthcare executives see AI impacting their business 

Access this free e-Book today!

Fasten your seatbelts, the digital disruptors are here!

From artificial intelligence to voice-activated search to chatbots and healthbots that drive optimal care, digital innovation in pharma and healthcare technology is transforming the entire landscape.

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